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Dummies‘For Dummies’, is a registered trademark of John Wiley & Sons, Inc. that publishes a series of instructional books targeted towards readers who are new to various topics. Although, the instructional books are titled Dummies, they are not outright for dummies and contain extensive technical coverage of the subject concerned. The dummies series of books usually comes in a distinctive yellow and black cover featuring a cartoon figure known as "Dummies Man". The series started with the release of the book “DOS For Dummies” in November 1991. Ranging from computer guides to building social skills, the series covers a broad category of subject matter. ‘For Dummies’ products have made the lives of people easy by guiding users on making the most of their computers, using the Internet and exploring the World Wide Web. The guide is presented in an easy to understand and fun format. The book features bold icons that are used to draw attention to important passages. The series has become immensely popular, becoming one of the widely regarded “how-to-guide” companion for novice and amateurs in different fields. Some of the best selling books from ‘For Dummies’ include ‘Excel for Dummies’, ‘Guitar for Dummies’, ‘Photoshop for Dummies’, ‘Starting a Business for Dummies’, etc. |
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