Kerastase

Kerastase is a high-end hair care brand based in Paris, France. Established in 1964, Kerastase is a Professional Products Division of the L’Oreal group. The brand is sold worldwide including Europe, Japan and the United States. The success of the range of Kerastase products is the result of extensive research and technology developed by La Recherche Avancee L’Oreal.

Some of the popular Kerastase hair products are: Nutritive (for dry and damaged hair), Resistance (for weakened or fine hair), Reflection, Specifique (for problem hair and scalps) and Soleil. The Kerastase product also includes a variety of Kerastase shampoo, conditioners and styling products designed specifically for different types of hair.

The Kerastase brand became popular soon after its launch and has now become the most sought after beauty product among beauty editors and Hollywood’s celebrities. The company has built a successful alliance with Dress for Success, a not-for-profit organisation in an endeavour to aid low income women to make tailored transitions into the workforce, thereby helping them gain confidence and independence.

A market leader in the hair care segment, the brand is available in 5 continents and is exclusively distributed to the best salons such as Trevor Sorbie, Charles Worthington, Richard Ward Hair & Metro Spa and Charlie Miller. A Kerastase Ambassador is trained on the specific use of each product within the KÈrastase Collection, who can guide customers with personalised hair treatment programme. The entire range of Kerastase products can be bought from the official Kerastase website.