Gold

Gold is one of the precious, rarest and the most desirable of all metals found in the Earthís crust. Out of every billion parts of earthís crust only three parts in it is gold. (0.000000003). It was the first metal used by humans and was appreciated for ornamentation and rituals. It has been known to represent qualities like purity, value, royalty and others that combine these properties. Because of its rarity and malleable property, itís most widely used for making jewelleries and accessories like bracelets, pendants, necklaces, rings, armlets, earrings, watches and more.

In past, goldís authenticity was tested by biting it, as it was considered a soft metal. But, today gold is measured by grams and when in combination with another metal, the term ëcaratí (k) is used to signify its content in the jewellery. ëkí indicates the percentage of other base metals in the alloy. 24k is designated as the purest form of gold. It is priced on the open market by the procedure called Gold Fixing in London, which provides a daily standard figure to the industry.

After diamonds and platinum, gold jewelry is considered womenís best friends. Women prefer wearing gold jewellery signifying their status in the society. Gold jewelry is usually combined with other base metals like silver, platinum or stones and gems to give them a beautiful and rich look. It is usually expensive and available in various designs. Gold is also associated with notable events like anniversaries, birthdays, etc. People also like to show their admiration by gifting gold ornaments as a piece of token.